Brand And Marketing Executive

FRS Recruitment

Galway

This is a permanent position with excellent opportunities. The successful candidate will play a key role in the development and growth plan within the Irish market supporting the development and implementation of positioning of brand including through full line activation. Deliver consumer insight and trends to assist in the new product development process and the market proposition. Manage and grow through brand-driven activation, revamp of current core portfolio. Achieve brand share and growth targets. Champion the consumer needs. Use competitive behaviour data and translate it into targeted marketing activities to grow brand share. Deliver market- and customer-knowledge input into projects and brand planning. Lead implementation of those platforms and develop world-class activation mix. Development of a share-growth-oriented marketing & category plans. Translate marketing & category plan into a business framework and optimise commercial opportunities. Requirements. 2-3 years' classic brand experience in the food industry. Brand development experience. Exposure to Irish market, or launching products and activation. Food industry experience. Dynamic growth mind-set and creative entrepreneurial spirit. Completely IT literate. Experienced in using social media marketing for business. This job originally appeared on RecruitIreland.com.

2122 days ago